Huntington Beach, CA, United States — July 17, 2026 — The Active Collective Shows, which saw its 2024 edition described as the "biggest show since the pandemic in terms of the number of exhibitors and retailers," is set to open next week. This business-to-business trade show, organized by Collective Shows, will convene top designers, manufacturers, and retailers in the swimwear, resort wear, activewear, athleisure, and accessory industries at the Sea Hotel & Spa in Huntington Beach, CA, United States, starting July 21, 2026.
Curated Collections and Market Direction
The Active Collective Shows are known for their curated, intimate, and upscale environment. The exhibition showcases brands and products across swimwear, resort wear, activewear, athleisure, and accessory industries. The exhibit floor will feature contemporary activewear, swimwear, resort collections, and fitness fashion. This event is categorized as a trade show for Apparel & Clothing.
Exhibitors will include leading and emerging brands in athletic fashion, swimwear, loungewear, and wellness apparel. These range from luxury fitness labels to functional fabric innovators. In 2018, Active Collective hosted more than 185 booths, indicating a strong historical presence in the market.
Connecting High-Intent Buyers with Brands
This event serves as an essential marketplace for fostering partnerships that drive seasonal launches and long-term growth. It provides exposure to high-intent retail buyers, connecting them with new products in performance and style across fashion and retail industries. Exhibitors will find opportunities to access attendee lists for Active Collective Shows 2025 to pre-book meetings, introducing offerings before, during, or after the show with purpose-driven messaging. This allows direct engagement with boutique buyers, resort chains, or online D2C platforms through customized messages. The 2025 event also featured business match-making zones for buyer-seller interactions and white-label discussions.
The target audience includes product developers from national swimwear chains, buyers from boutique fitness studio chains, and brand managers of luxury resort labels. Other key attendees are heads of merchandising for online athleisure platforms and private label sourcing consultants representing wellness retail chains. Retailers such as fashion retailers, department store buyers, resort shop owners, activewear designers, swimwear brands, private label manufacturers, and sourcing teams are recommended to attend.
The 2024 event saw attendance from prominent retailers including Nordstrom, Neiman Marcus, Equinox, Revolve, KSL Resorts, Miraval Resorts, Food Pantry / Sullivan Family (HI), Detail Deluxe, Discovery Land Co, Backcountry, Carbon 38, Bloomingdale's, Miraval Resorts, Curl Surf, evo, Tyler's, REI, Surfside, Las Olas, Stitchfix, and MGM Resorts.
Beyond the Booth: Concurrent Programs
Beyond the main exhibition, the 2026 event is scheduled to feature a series of concurrent programs designed to enhance the attendee experience. These include "prAna | Morning Vinyasa," "LIGHTSPEED DESIGN STUDIO | CUSTOMIZED BEACH BAGS," and "TKEES | FRESH COCONUTS." Attendees can also look forward to a "SUNSET RECEPTION," a "RUNWAY SHOW," and "TKEES | MOBILITY FLOW."
The Active Collective Shows are positioned as the ultimate destination for active lifestyle buyers, offering a focused view of style, performance, and wellness-driven apparel.
For more details and registration information, visit https://collectiveshows.com/summer-west/.